Avon Tyres wanted to update its website in order to increase accessibility, improve the user experience, and display clearly their seriously broad product range – in five different European languages.
Here are the highlights of the results:
•Site visits increased by 79%
•Page views went up by 36%
•Bounce rates decreased by 7.7%
•Average time spent on the site went up by 11 seconds – an increase of 7.5%